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"Personal brand" Blog Posts

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February 3, 2023

Avatars, AI and Authentication, with Tracey Follows

The pace of technological change is fast and phenomenal. But how afraid should we be that our identities are swallowed up and reshaped for profit and control?

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May 16, 2019

Great Pretender – Are You Free to Be Yourself at Work?

Have you ever received the career advice: "just be yourself"? We’re often told to bring our "whole selves" to work, and to be authentic in order to achieve satisfaction, improve productivity, create diverse and inclusive workplaces, and feel happier. Yet most of us would probably admit to being "Great Pretenders" sometimes. I asked my colleagues […]

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March 7, 2019

What Does Trust Mean to You?

Fake news, corporate data scrapes, phishing emails… They're all contributing to an epidemic of mistrust sweeping across the world. But is this lack of trust healthy? Well, no. Whether it’s keeping your word, confiding in someone, working as a team, or delivering on time, trust is the glue that holds things together. But trust takes […]

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