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"Lenses" Blog Posts

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April 27, 2015

The key to Innovation

What has Leonardo da Vinci got to do with creating an engaging marketing campaign or reducing your company's carbon footprint? Quite a lot, if you ask Rowan Gibson, author of a new book called "The 4 Lenses of Innovation: A Power Tool for Creative Thinking." Leonardo da Vinci epitomizes the idea of the Renaissance man. […]

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