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Mind Tools Custom Learning Solutions

Performance-driven. Problem-solving. Built for you.

Our award-winning Custom Learning team works with you to design learning and development programs that put your people first and meet your business goals.

We then measure and track the impact on organizational and business performance.
What is Custom Learning?
Head of Learning Experience, Ross Garner, and Learning Experience Designer, Claire Gibson, share how the Mind Tools Learning Experience team deliver top quality custom learning solutions for their clients.

How we work with you

1. Project scope
We work with you to understand your learning challenges, goals, budgets and what success would look like for you.
2. Wireframing
We build a working prototype – fast! No complicated planning documents or written storyboards. We bring your ideas to life so we can test, gather feedback, and iterate the design.
3. Project build and delivery
We create all the multimedia elements that will make your learning experience a success - animations, videos, podcasts, graphic design, infographics, illustrations, translation – whatever it takes.
4. Measurement and evaluation
We then measure and evaluate success against the outcomes we defined in the project scope.
Our award-winning Custom Learning team
When starting a project with us, you’ll be assigned a dedicated Learning Experience designer as your main point of contact. Our Learning Experience designers are responsible for working with your stakeholders, coming up with ideas, and making sure that projects get delivered on time and to schedule.

Throughout the years, our Learning Experience team has been recognized for their outstanding work in learning and development, as individuals, a team, and in collaboration with clients.
Mind Tools for Business Learning Experience team

What our clients say



A series of arcade game-style digital episodes helped embed diversity, equity and inclusion at Burberry.
Travel & Leisure

Virgin Trains

Turning new employees into brand advocates in 5 days.
Health Care

UMass Memorial Health Care

Experiencing a hospital stay through the eyes of a patient helps drive culture change at UMass Memorial Health Care.
Public Sector

Scottish Enterprise

A sophisticated blended learning programme combining e-learning with online workshops and 1:1 consultancy sessions helps Scottish Enterprise support Scottish entrepreneurs. This project was awarded Gold for ‘Blended Learning Project Of The Year - Public Sector ’ at the Learning Technologies Awards 2021.

Phi Delta Theta

With help from our Learning Experience Team, Phi Delta Theta were able to bring production of their digital learning resources in-house.
Custom Learning
Learn more about Custom Learning
Download our brochure to find out more about some of the Custom learning experiences we've designed and delivered. Discover how our Learning Experience designers can help you to deliver on your specific learning and business objectives.
Ready to help transform your people?

Tell us a little bit about you, and we'll schedule a Custom Learning meeting.

Once we receive your request, we'll organize a time that suits you. We can give you an overview of Mind Tools, how we work and the benefits we can bring to your organization.

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Frequently Asked Questions
What is Custom Learning?
What do you mean by ‘Custom’ e-learning?

We mean an e-learning resource created specifically for you, based entirely on the business outcomes you need to achieve.

And when you say ‘e-learning’?

‘E-learning’ effectively means electronic learning. That’s any piece of content that can be accessed on the web. It doesn’t have to be a long, formal course. We can develop anything from a simple checklist, through video, animation and infographics, to a more intensive e-learning experience.
How does Custom Learning work and who is it for?
What process do you use to create your Custom e-learning?

Collaboration is the key here. We spend time upfront getting to know your business, your colleagues, what you need to achieve, what problems need to be overcome and what challenges must be met. We’ll propose a solution (or solutions) that will best achieve the outcomes we’ve identified in partnership with you.

Who have you created Custom e-learning resources for?

We’ve worked with a number of clients over the years, including Google, Heineken, Salesforce, Virgin Money, International Baccalaureate, Manchester Airport Group and Standard Life Aberdeen.

How do I know your solutions work?

90% of our clients have commissioned subsequent solutions from us. That’s a pretty good rate of confidence in what we do!
How is the content shared and who owns it?
How do I get the content to my learners?

Our solutions are fully SCORM and Tin Can compliant, so they’ll load straight into your LMS regardless of the system. If you don’t have an LMS, we can discuss alternate options with you. Our solutions are fully responsive. They work on desktop, tablet and smartphone without any compromise to your learners’ experience.

Who owns the intellectual property of the e-learning?

You do. Part of our agreement with you is that the intellectual property of the custom content we create for you is owned by you.
What costs and timeframe should I expect?
I’ve never created custom e-learning before – is that a problem?

Absolutely not. Our process is collaborative and we involve you every step of the way. From determining the correct tone for the text, choosing an artwork style, selecting a voiceover artist and deciding on an animator, you’ll be making decisions with us to ensure that what we produce really works for your organization.

How much does it cost to produce a custom piece of content?

That very much depends on what we, together, determine is the best solution for your desired outcomes. However, we do have indicative pricing available on request, to give you an idea. Alternatively, if you have a fixed budget to work to, we can talk to you about your options.

How long does it take to develop a resource or course?

This very much relies on what we’re producing for you. However, a rough guide is three months for one hour’s worth of content. This allows for proper review cycles. Obviously, smaller-scale projects can be delivered more quickly.