Try Mind Tools for 7 days FREE Start Trial
Gain essential management and leadership skills
Busy schedule? No problem. Learn anytime, anywhere.
Subscribe to unlimited access to meticulously researched, evidence-based resources.
Join today and take advantage of our 30% offer, available until May 31.
Get 30% off
Gain essential management and leadership skills
Busy schedule? No problem. Learn anytime, anywhere.
Subscribe to unlimited access to meticulously researched, evidence-based resources.
Join today and take advantage of our 30% offer, available until May 31.
Get 30% off
MAIN MENU

Sign-up to our newsletter

Subscribing to the Mind Tools newsletter will keep you up-to-date with our latest updates and newest resources.

Close
Working on it...
Successfully subscribed to the newsletter
Sorry, something went wrong
July 14, 2014

Gamify Your Organization

Heather Levin

,

Share this post:

Gamify-Cover_80x125-strokeGamification uses game thinking to encourage team members to meet their goals or accomplish specific tasks. Many organizations now use it to improve training, engage customers and drive innovation.

When used properly, gamification can deliver strong business results and engage your target audience. Unfortunately, most organizations need help to achieve this.

That's why we're delighted that author Brian Burke offers useful advice about this in his book, "Gamify." In it, he shows us how to design and implement a gamification strategy that really gets results, and that engages the right people to benefit your organization. He also explains the best times to use this tool, and when to avoid it.

The most successful gamification strategies put the needs and goals of the players first, rather than those of the organization. In the audio clip below, we hear how one company, NTT Data, used gamification to transform its internal training.


Listen to the full Book Insight
 in the Mind Tools Club ¦ Install Flash Player.

If you're interested in using gamification to enhance your in-house training, engage customers, or increase collaboration in your organization, don't miss "Gamify," by Brian Burke. Listen to our Book Insight podcast to find out more about it.

Question: Does your organization use gamification to engage team members or customers? Let us know about your experiences, below.

 

Share this post:

One comment on “Gamify Your Organization”

Leave a Reply

Your email address will not be published. Required fields are marked *

Gain essential management and leadership skills

Busy schedule? No problem. Learn anytime, anywhere. Subscribe to unlimited access to meticulously researched, evidence-based resources. Join today and take advantage of our 30% offer, available until May 31.
Get 30% off

You may also like...

October 26, 2023

The Centennial Mindset: My Expert Interview With Alex Hill

“Centennial” organizations deliver benefits for communities and society as a whole, as well as for themselves.

,

October 9, 2023

Whose Job Is Strategy?

Before the pandemic, strategy was mostly the responsibility of top-level executives and managers. But after Covid-19, strategic leadership is much more a collective effort.

,

June 16, 2023

What's the Point of Planning? The Benefits of a 5-Year Business Plan

In turbulent times, mid-to-long-term planning lets you and your organization focus on the things you can control – and at least be aware of the things you can't. Get it right, and you'll keep a handle on who you are as a company, what you want to achieve, how you’re going to do that, by when, and with what effect. And you'll spot some of the difficulties and dangers ahead.  

,

© Mind Tools Ltd 2024. All rights reserved. "Mind Tools" is a registered trademark of Mind Tools Ltd.
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram