May 17, 2024

Video Interviews

by Our content team
martin-dm / © GettyImages

Welcome to Mind Tools' video learning series from Emerald Works.

Video interviews have become a popular, cost-effective, and convenient recruitment method for many organizations in recent years.

And for good reason. They give you access to a much wider pool of talent, travel is reduced, and you can even use AI technology to help you identify candidates that have desirable skills and experience.

Video interviews can take several different formats. For example, you can ask people to pre-record responses to set questions or you can opt for a "live" one-on-one or panel-based interview.

But before you make the leap to video, consider the following questions:

First, ask yourself "What's your usual interview process?"

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If you tend to interview people only once, you might be nervous about using video. But, if you usually do several rounds, maybe you could host one or more of these on screen.

Next, think about who you'll be interviewing. Will they be able to show off their skills and attributes confidently and competently via a video interview?

Also: What's your timescale?

Video interviews can be great when you're on a tight deadline. For pre-recorded interviews, for example, you'll need to give people enough time to prepare for and answer your questions. You'll also need to leave yourself time to evaluate their responses carefully.

Finally, what tech do you have available? Standard video apps may not have all the features and interactivity you need. So, consider investing in specialist tools like HireVue or ZipRecruiter.

If you do decide to go ahead with a video interview, use the following four steps to ensure they run smoothly:

First, get organized. Give your candidates all the information they need well in advance. This might include logins and passwords, as well as an agenda. And be sure to test all your systems, as well as your data connection.

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Next, set the stage. Choose a quiet place with a tidy background and good lighting. Position your camera at eye level, with your head and shoulders shown squarely on the screen. And dress as you would for an in-person interview.

Give your interviewee a warm welcome – and introduce them to everyone who's on the call. Outline the agenda, and explain what you'll do if there are any technical issues.

Remember to listen carefully and don't rush. Nod and interject occasionally to show that you're paying attention, and give people time to answer in full. Ease the interview along by clearly signaling when it's the other person's turn to speak. And politely let them know when it's time to wrap up.

To learn more about how and when to hold video interviews, read the article that accompanies this video.

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