August 5, 2025

Gustavo Razzetti on Organizational Culture

by Gustavo Razzetti
reviewed by Matthew Hughes

What do we mean by "culture" in the workplace? In these two expert videos, culture consultant Gustavo Razzetti explains what culture is and how leaders can improve it in their organization.

Part 1: Understanding Workplace Culture

Key Takeaways: Understanding What Culture Is at Work

  • Culture "multiplies and amplifies results." It's not just about making people happy: it's about achieving organizational objectives.
  • Know your ABCs. Culture is made up of three elements.

    Alignment: where are we going? What are our values?
    Belonging: how are we connected with each other? How are we included
    Collaboration: how do we get work done? What are the norms and rules of working?

Part 2: How Can Leaders Create a Positive Workplace Culture?

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Key Takeaways: Creating a Positive Culture

  • Map your current state. The first thing to do is something! Find out how different stakeholders perceive the existing culture.
  • Assess the culture. Understand what's working – and what's not working.
  • Choose your battles. You can't change everything at once. Decide what's most critical and start there. Use the ABC model to make change where it's needed most.

About Gustavo Razzetti

Gustavo Razzetti is one of the world's most prominent workplace culture writers and speakers. His company, Fearless Culture, equips teams to do their best work by improving culture. He's also the author of four books focusing on culture and teamwork, including "Remote, Not Distant."

Let's Act: Next Steps for Improving Culture

To change culture, you need to understand culture. Gustavo's ABC model breaks down the building blocks of culture into constituent parts.

So, make this commitment today:

  • Map out the "A" of your culture.
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"A" is for "Alignment." It's built up of purpose, values, priorities, and behaviors. Write down what you think these are in your organization. Then, talk to team members to get their views.

Alignment is about the shared future you want to build together. Are you all on the same page?

Here are some further resources on culture from Mindtools:

Keeping Culture Alive

Culture isn't a "one and done" exercise. Once you've built a positive culture, you need to preserve it.

See our expert video resource, Perry Timms on Keeping Culture Strong, to discover how to keep culture alive.

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