by Mindtools
After a successful pilot with multiple clients and their frontline managers, we’re excited to launch Ask M: Coach as a mobile app.
Originally only available as part of the Mindtools Content Hub, Ask M: Coach gave desktop users instant, AI-powered answers to management challenges and one on one coaching.
But not all managers work at desks. From retail to healthcare and logistics, they’re on the move, and need support that fits into their day. This new app brings that vision to life: a coach in your pocket, ready whenever you need it.
Why it matters
Research shows that 80% of the global workforce don’t work behind a desk. Our latest findings also highlight emotional intelligence as a critical skill for frontline leaders. With our Ask M: Coach app, managers can access guidance in real time, whether preparing for a tough conversation or motivating a team.
“I was sceptical about AI coaching, but I was pleasantly surprised, it felt like a genuine coaching conversation, not a canned answer. The level of questioning felt authentic, the questions made me reflect in the same way a human coach would. There are two useful modes, a full coaching session and a quick ‘tell me about it’ interaction, both worked well.” – Mindtools user
What’s inside?
- AI coaching with instant, contextual answers
- On-the-go access for deskless professionals
- Trusted content from the Mindtools Content Hub
- Nudges and pathways to build habits over time.
“The app was so convenient, I used it on the treadmill or at lunch as a way to develop while taking a break from my desk. It didn’t just give me an answer; it challenged my mindset and asked follow-up questions like a real coach. It gave me direction without boxing me in, the conversation stayed open and flexible. I loved that it pointed me to follow-up resources I hadn’t thought of, so I could explore further.” – Mindtools user
For organizations too
Our Ask M: Coach app helps L&D teams scale leadership support without pulling people off the job, embedding learning in the flow of work.
“For us, the real value is in supporting people managers in the moment. we’re refreshing our coaching offer, but the reality is there will never be enough coaches in the business to provide one-to-one support for everyone. The AI doesn’t replace human coaching, but it does help with the practical, day-to-day challenges where managers need quick guidance. It bridges the gap, and that’s exactly why we were interested in trying it.” – Mindtools Client
Get started
If you’d like to learn more about how your organization can access our Ask M: Coach app, or discuss adding it to your existing Mindtools package, get in touch with our team today.
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