September 13, 2024

Punctuation Basics – Part 2

by Our content team
Amebar / © GettyImages
Access the essential membership for Modern Managers
Google Advert

Have you ever struggled to make sense of an email or a letter?

There's a fair chance that what baffled you most was poor punctuation. Perhaps it was littered with misplaced apostrophes and errant quotation marks. Maybe it had no punctuation at all!

Written business communication needs to be clear, accurate and professional. Punctuation matters. It reflects on you and your company, and on the care you take to communicate effectively.

This article, for Mind Tools Club and Corporate users, follows on from our public article, Punctuation Basics – Part 1. It focuses on more of the most important punctuation marks in written English: apostrophes, quotation marks, hyphens, dashes, and brackets.

Why Consistency Matters

Some punctuation marks vary in the way that they are used, depending, say, on the organization or country.

The important thing is to apply the rules consistently whenever you write. Whether you use double or single quotation marks, for example, the key is to use one or the other, and not to switch between the two.

Many companies have a "house style" – rules that specifiy which punctuation conventions to follow.

Some rules are common to all style guides; others are more flexible. You'll be hard-pressed to find anyone who disagrees with the use of periods (known as "full stops" in British English) at the end of sentences, for example, but you will find variations about where to put periods and quotation marks at the end of a piece of direct speech.

When to Use Apostrophes

Unlock our premium content by subscribing today

From £12.00 per/month - 7 days FREE trial
24 million users
across 160 countries

Trusted by

  • Virgin Money
  • Asos
  • AstraZeneca
  • BBC
  • Burberry
  • MLB
  • Princes Group
  • Rolls Royce
  • RSPCA
  • Tesco
Cancel Online Anytime
Backed by secure global payment systems
Credit cards