June 19, 2025

Diversity at IBM - It's Part of the Program

by Our content team
MJ Seka / Unsplash
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In 2016, chief diversity officer Lindsay-Rae McIntyre left tech giant IBM for a job with competitor Microsoft. IBM reacted with a lawsuit – arguing its diversity data and strategy were valuable “trade secrets”. [1] By putting it on a par with a patent, IBM showed diversity and inclusion (D&I) is about more than making staff feel welcome. It’s about the bottom line, too. The value placed on data also reveals how IBM uses technology to drive D&I. Here’s how.

Putting Pen to Paper

In 1953, IBM computers were cutting edge. But the company’s president, Thomas Watson Jr., picked up a pen to take a stance against segregation in the USA. Written 11 years before the 1964 Civil Rights Act, Watson’s ‘Policy Letter #4’ stated, “It is the policy of this organization to hire people who have the personality, talent and background necessary to fill a given job, regardless of race, color or creed.” [2] The press picked up the story and helped make segregation become more than a moral debate. New jobs meant more tax revenue – pressuring Southern governors to let black and white IBMers work and eat together.

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