June 19, 2025

When: The Scientific Secrets of Perfect Timing

by Our content team
ysushok / © GettyImages
Access the essential membership for Modern Managers
Google Advert

Transcript

Welcome to the latest episode of Book Insights, from Mind Tools. I'm Cathy Faulkner.

In today's podcast, lasting around 15 minutes, we're looking at "When: The Scientific Secrets of Perfect Timing," by Daniel H. Pink.

Timing is crucial in most situations. Whether you're launching a product or considering marriage, get your timing wrong and you could be in trouble. So, in this practical book, Pink helps by exploring the science of "when," giving us insights to help us work smarter and live better.

Most of us have a tendency to focus on what we do, and pay less attention to when we do it. But Pink argues that when we tackle a project, task, or life change has a huge impact on its success or failure. We might be great at time management in general, but if we haven't considered the larger aspects of timing, we could be on a slippery slope to failure.

Beneath the surface of our everyday lives is a hidden pattern of peaks – times when we're alert, positive and enthusiastic – and troughs, when we're lethargic and negative. If we take those fluctuations into account, we can enhance our individual and group performance and well-being.

Some teams have the synchronicity of a basketball team or choir. They're successful, people are happy, and they're open and welcoming, too. That's the result of great timing, according to this book. Because they're in sync with one another, they get the job done efficiently.

Unlock our premium content by subscribing today

From £12.00 per/month - 7 days FREE trial
24 million users
across 160 countries

Trusted by

  • Virgin Money
  • Asos
  • AstraZeneca
  • BBC
  • Burberry
  • MLB
  • Princes Group
  • Rolls Royce
  • RSPCA
  • Tesco
Cancel Online Anytime
Backed by secure global payment systems
Credit cards