Browse Tools by Category
Start Here (4)
What Is Strategy?
The Three Levels of Strategy
Lafley and Martin's Five-Step Strategy Model
Making Effective Strategic Choices
Hambrick and Fredrickson's Strategy Diamond
Developing a Cohesive Strategy
The Business Model Canvas
Understanding What Makes Your Company Successful
Core Strategy Tools (8)
Focusing on the Positives and Opening up Opportunities
Discover New Opportunities, Manage and Eliminate Threats
The TOWS Matrix
Developing Strategic Options from an External-Internal Analysis
Porter's Five Forces Analysis
Understanding Competitive Forces to Maximize Profitability
Identifying Big Picture Opportunities and Threats
Critical Success Factors
Identifying the Things That Really Matter for Success
Baker's 4 Strategies of Influence
Using Logic and Emotion to Change People's Thinking
The Build-Measure-Learn Feedback Loop
Creating Real Value by Testing Ideas
Competitive Advantage (17)
The Unique Selling Proposition: Finding Your Competitive Edge
Core Competencies Analysis
Building Sustainable Competitive Advantage
Shaping Your Strategy to Reflect National Strengths and Weaknesses
How to Set up an Open Innovation Program
Forming Partnerships for Growth
Teece's Win-Lose Innovation Model
Launching Your Innovation Without Being Crushed
Porter's Four Corners Model
Predicting Competitor Behavior
The Value Net Model
Building the Right Market Relationships
Kay's Distinctive Capabilities Framework
Using Relationships to Build Competitive Advantage
The ADL Matrix
Choosing the Best Strategy for Your Situation
Ohmae's 3C Model
Bringing Together Different Aspects of Strategic Thinking
Understanding Your Competitive Position
Weisbord's Six-Box Model
A Starting Point for Diagnosing Organizational Issues
Kotler and Keller's Five Product Levels
Exceeding Customer Expectations
McKinsey's Three Horizons of Growth
Developing Future Opportunities
The Technology Life Cycle
Predicting the Growth and Decline of an Innovation
Kotler's Pricing Strategies
Finding the Right Price for Your Product
Strategic Options (15)
Developing Your Strategy
Finding Your Path to Success
Understanding Unfamiliar or Uncertain Environments
Porter's Generic Strategies
Choosing Your Route to Success
Bowman's Strategy Clock
Making Sense of Eight Competitive Positions
Simonson and Rosen's Influence Mix
Learn What Influences Customer Purchases
Creating a Social Media Strategy
Building a Strong Online Presence
Blue Ocean Strategy
Leaving Your Competition far Behind
Exploring Different Futures
Mintzberg's 5Ps of Strategy
Improving the Robustness of Your Strategy
Understanding Game Theory
Using Reason to Predict Future Behavior
The Value Disciplines Model
Basing Strategy on Value
Managing for the Long Term by Maximizing Value, Not Profit
The Business Motivation Model
Preparing a Resilient Business Plan
How to Capture a Market by Appealing to Neglected Customers
The Hedgehog Concept
Using the Power of Simplicity to Succeed
Organization Design (12)
Aligning Organization Structure with Your Business Goals
What Is Organization Development?
Building Company-Wide Productivity and Health
The McKinsey 7-S Framework
Ensuring That All Parts of Your Organization Work in Harmony
The EPRG Model
Growing Into a Global Company
Miles and Snow's Organizational Strategies
Aligning Organizational Structure and Strategy
Mintzberg's Organizational Configurations
Understanding the Structure of Your Organization
The Greiner Curve
Understanding the Crises That Come With Growth
Partnering for Mutual Benefit
Reducing Business Risk and Expanding Market Size
Adizes' Corporate Lifecycle
Identifying the Patterns of Growth and Decline
Deming's Five Diseases of Management
Achieving Long-Term Success
The Pyramid of Organizational Development
Managing the Steps of Growth
Strategic Prioritization (11)
The Value Curve Model
Chart a New Direction for Your Company
The Pricing Strategy Matrix
Selling Your Product or Service at the Ideal Price
The Boston Matrix
Focusing Effort to Give the Greatest Returns
The GE-McKinsey Matrix
Determining Investment Priorities
Porter's Value Chain
Understanding How Value is Created Within Organizations
Value Chain Analysis
Achieving Excellence in the Things That Really Matter
Mullins' Seven Domains Model
Analyzing New Business Opportunities
McKinsey's Seven Degrees of Freedom for Growth
Exploring new Opportunities for Success
CAGE Distance Framework
Expanding into the Right Foreign Markets
Reidenbach and Robin's Five Stages of Corporate Ethical Development
Creating a More Ethical Organization
Carroll's Pyramid of CSR
Building Both Profits and Reputation
Executing Strategy (14)
Mission Statements and Vision Statements
Unleashing the Power of Purpose
Practical Business Planning
How to Prepare for Success and Win Financial Support
Simons' Seven Strategy Questions
Improving the Implementation of Your Strategy
Pyramid of Purpose
Concisely Communicating Your Organization's Strategy
Ensuring That Organizational Activities Deliver Your Vision of the Future
Making Your Strategy a Reality
The Hoshin Planning System
Steering Everyone in the Right Direction
The Balanced Scorecard
Motivating Employees to Deliver Your Strategy
The Triple Bottom Line
Measuring Your Organization's Wider Impact
Creating a Worker-Friendly Culture
10 Common Strategy Mistakes
Developing a Sustainable Strategy
Rescuing a Struggling Organization
Working With Funders
Building and Maintaining Positive Partnerships
Keeping Organizations Accountable
Sourcing and Purchasing Strategy (7)
The Outsourcing Decision Matrix
Analyzing the Make-or-Buy Decision
Working With Outsourced Suppliers
Communication and Clear Expectations are Key
The Kraljic Portfolio Purchasing Model
Assessing Risk and Maximizing Profits
Increasing the Strategic Value of Purchasing
Supplier Relationship Management (SRM)
Managing Suppliers Effectively
Words Used in... Outsourcing
10 Cs of Supplier Evaluation
Evaluating Potential Suppliers
Marketing Strategy (26)
Developing Your Marketing Strategy
Connecting Products with Customers
The Marketing Mix and 4Ps
Understanding How to Position Your Market Offering
The 4S Web Marketing Mix
Considering Key Online Marketing Elements
Estimating Product Potential
Understanding Different Customer Needs
Identifying Valuable Customers
Segmentation, Targeting and Positioning Model
Increasing Revenue by "Going Niche"
The Product Life Cycle
Managing Your Product to Maximize Success
What Is Content Marketing?
Make Powerful Connections With Customers
The Product Diffusion Curve
Targeting Different Clients At Different Stages of a Product's Life
The Sales Funnel
Keeping Control of Your Sales Pipeline
Customer Experience Mapping
See Your Business Through Your Customers' Eyes
What is Business Ethnography?
Redefine Your Customer Relationships
Designing Future-State Customer Journeys
Planning the Ideal Experience for Your Customers
Understanding Customer Perceptions
The Brand Pyramid
Building Customer Loyalty
Kapferer's Brand Identity Prism
Identifying Your Brand's Voice
Using Focus Groups
Using Small Group Meetings to Collect Customer Views
Corporate Social Responsibility
Benefiting Both Your Business and the Community
The Marketing Research Mix
Planning an Effective Research Process
Modeling Your Buyers to "Get Closer" to Them
The Ansoff Matrix
Understanding the Risks of Different Options
Providing Lifetime Value to Your Customers
Keller's Brand Equity Model
Building a Powerful Brand
The Buy-Sell Hierarchy
Understanding Customer Relationships
Net Promoter® Score
Measuring Customer Loyalty With a Single Question
Manufacturing and Operations (14)
Working More Efficiently by Tackling Waste
Gaining the Benefits of Continuous Improvement
Creating Minimum Viable Products
Learning What Customers Really Want
Creating Efficiency in the Workplace
The Product-Process Matrix
Using the Right Process for the Volume of Work You're Doing
Just in Time (JIT)
Reducing Inventory, Minimizing Waste, and Responding to Your Customers
The 5S System
Reducing Waste and Increasing Productivity
Business Process Reengineering
Using Radical Change To Improve Organizational Performance
Value Stream Mapping
Making Improvements that Add Value
Achieving Economies of Scale
Understanding Why Bigger Can Be Better
The Innovation Circle
A Process for Introducing New Products and Services
The RATER Model
Five Ways to Measure Service
The Theory of Constraints (TOC)
Strengthening Your "Weakest Link"
Taking Steps Towards a Greener Brand
Quality Strategy (10)
Garvin's 8 Dimensions of Quality
Finding Out What Quality Means to Your Customer
How Good Is Your Customer Service?
Add Some Magic to the Customer Service Mix
Get It Right First Time
Crosby's 14 Steps for Improvement
Organizing Long Term Quality Improvement
Total Quality Management (TQM)
Delivering Quality at Every Level
Deming's 14-Point Philosophy
A Recipe for Total Quality
Improving Quality Systematically
House of Quality
Building Customer Satisfaction Into New Products
Comparing Your Performance With the Best
Critical to Quality (CTQ) Trees
Translating Broad Needs to Requirements
Bite–Sized Training (4)
Learning Streams (1)
Book Insights (69)
The Power of Little Ideas
By David Robertson, with Kent Lineback
Authors David Robertson and Kent Lineback examine some of the best ways to drive...
By Mike Hoefflinger
Author Mike Hoefflinger discusses the reasons behind Facebook's rise to power, how it's grown...
Sense and Respond
By Jeff Gothelf and Josh Seiden
Authors Jeff Gothelf and Josh Seiden discuss some of the best ways that organizations...
By Joe Calloway
In this book, Joe Calloway talks about the magnetic power of attraction, and gives...
The Strategy Book
By Max McKeown
In this book, Max McKeown brings the word “strategy” to life, and explains the...
The End of Competitive Advantage
By Rita Gunther McGrath
This book looks at a fresh approach to beating your competitors. Learn more about...
The Lean Entrepreneur
By Brant Cooper and Patrick Vlaskovits
This book, focusing on creating value for your customers, features exercises, worksheets, and eye-catching...
By Nassim Nicholas Taleb
In this Book Insight, find out how you can apply the principle of "Antifragile"...
By Bill Thomas and Jeff Tobe
In this Book Insight, find out how you can increase profits by giving your...
Leading Culture Change in Global Organizations
By Daniel Denison, Robert Hooijberg, Nancy Lane, and Colleen Lief
This practical book explains how you can successfully change the culture of your organization.
By Patrick Lencioni
This book looks at a practical step-by-step approach for developing a "healthy" organization. Read...
By Frances Frei and Anne Morriss
This interesting book looks at how your organization can become more productive and successful...
The Four Disciplines of Execution
By Chris McChesney, Sean Covey, and Jim Huling
This book highlights proven practices that will help you deliver strategic change in your...
The Two-Second Advantage
By Vivek Ranadive and Kevin Maney
This fascinating book explores how some people can be more successful by anticipating events...
By Jim Cockrum
This handy book highlights 101 free and low-cost ways to market your products or...
Strategy Execution Heroes
By Jeroen De Flander
This book is full of ideas on carrying out business plans and successfully executing...
The Lords of Strategy
By Walter Kiechel III
This book looks at what corporate strategy is, why organizations use it, and how...
The Art of Strategy
By Avinash K. Dixit and Barry J. Nalebuff
Discover how this book tackles Game Theory, and how you can apply strategic thinking...
The Ultimate Question
By Fred Reichheld
This book looks at how you can boost your organization's long-term growth by delighting...
By Erika Andersen
This books looks at what strategy really is, and how you can approach work...
Executing Your Strategy
By Mark Morgan, Raymond E Levitt, and William Malek
One reason why business strategies can fail is that they've been poorly implemented. Find...
Three Moves Ahead
By Bob Rice
Can chess strategies be applied to business? Absolutely, says the author of this new...
In Search of Excellence
By Thomas J. Peters and Robert H. Waterman Jnr
This classic book looks at some of America's best-performing companies, and highlights theories and...
By Ken Auletta
Everyone's familiar with its products, but how did Google get from startup to where...
By Larry Cramer
This book looks at how digital media has changed the way that we do...
Performance at the Limit
By Mark Jenkins, Ken Pasternak, and Richard West
This book explains what leaders can learn from Formula 1 teams - from pit...
The Turnaround Kid
By Steve Miller
Crisis manager Steve Miller earned the name 'America's Mr Fix-It' as a result of...
Management Lessons from Mayo Clinic
By Leonard Berry and Kent Seltman
Find out what service organizations of all kinds can learn from this enduringly successful...
One Billion Customers
By James McGregor
China - one of the world's most dynamic economies - is a mystery to...
Riding the Indian Tiger
By William Nobrega and Ashish Sinha
This book explains why India might have even more growth potential than China, and...
By John Miller
Organizations can easily get 'fired' by their customers, their shareholders or even their staff.
Think Big, Act Small
By Jason Jennings
How do you go about retaining the flexibility, energy, and work ethic of a...
By Guy Kawasaki
You can be entrepreneurial and innovative whether you run your own business or work...
By Gregg Easterbrook
This fast, fun look at how the world is changing takes readers from China...
Where Keynes Went Wrong
By Hunter Lewis
Most governments have used 'Keynsian economics' in planning how to get out of recession.
By Alvin and Heidi Toffler
40 years ago, Alvin and Heidi Toffler wrote an influential book called 'Future Shock'...
Here Comes Everybody
By Clay Shirky
New web applications may be developed by a handful of clever people, but it's...
By Philip Kotler and John Caslione
One of the top business gurus of all times shares his take on the...
The Return of Depression Economics
By Paul Krugman
The credit crunch is the hot topic of the moment. Find out what this...
By Alice Schroeder
Find out more about the lessons and philosophies that have made Warren Buffett one...
The Audacity of Hope
By Barack Obama
Find out more about this thought-provoking and inspiring book, written by the incoming US...
Business Stripped Bare
By Richard Branson
Find out more about Richard Branson's personal account of the defining moments, both good...
Myself and Other More Important Matters
By Charles Handy
Hear more about this latest book from one of the best-loved management writers of...
By Jack and Suzy Welch
James Manktelow looks at this powerful and insightful book, co-written by one of the...
Faster Cheaper Better
By Michael Hammer and Lisa Hershman
This latest book by business process guru, Michael Hammer, explains how to boost productivity...
Scaling Up Excellence
By Robert I. Sutton and Huggy Rao
This book looks at how you can grow your business by focusing on what...
The Executive Checklist
By James Kerr
This book looks at how to use a checklist to transform your organization and...
What Great Brands Do
By Denise Lee Yohn
This book outlines seven steps that you can take to build a well-known, respected...
By John P. Kotter
In this book, John P. Kotter outlines a new operating structure that companies can...
The Lean Startup
By Eric Ries
In this classic book, learn about an intelligent process that you can use to...
By Brian Burke
This book looks at what gamification is – and what it isn't – and...
The Soft Edge
By Rich Karlgaard
This book looks at how your organization's values can give it a competitive edge.
By George Westerman, Didier Bonnet, and Andrew McAfee
This book outlines why organizations need to embrace digital tools to stay competitive, and...
By Noah Fleming
Learn why investing in your existing customers is better than chasing new ones, and...
Disrupting Digital Business
By R. "Ray" Wang
Find out how to keep ahead of how technology is changing the relationships between...
The Four Intelligences of the Business Mind
By Valeh Nazemoff
Discover the love in economics, bridge the gap between intuitive and analytical thinking, and...
Your Strategy Needs a Strategy
By Martin Reeves, Knut Haanaes and Janmejaya Sinha
Find out how to identify five different business environments, and create the right strategy...
The Other "F" Word
By John Danner and Mark Coopersmith
Learn why you and your organization should embrace failure, and the seven steps you...
By David Yoffie and Michael Cusumano
Learn about the strategic approaches of three iconic CEOs, their strengths and weaknesses, and...
No Ordinary Disruption
By Richard Dobbs, James Manyika, and Jonathan Woetzel
Find out how four forces are driving change around the world, and how you...
By Brian J. Robertson
Find out how to abolish the hierarchy and spread power evenly throughout your organization.
The Manager's Dilemma
By Jesse Sostrin
Author Jesse Sostrin offers a way out of "the manager's dilemma" of having to...
Five Star Service
By Michael Heppel
Author Michael Heppell shows you how to achieve great customer service, without spending a...
By Grant Leboff
The salesperson's role has changed significantly in the new digital economy. Author Grant Leboff...
The Customer Experience Book
By Alan Pennington
Your customer experience is as important as your product or service. Author Alan Pennington...
By Thomas W. Dinsmore
Data is everywhere these days, and the processes to analyze it are also developing.
Design a Better Business
By Patrick van der Pijl, Justin Lokitz, and Lisa Kay Solomon
Design is so much more than simply deciding how your product will look. Authors...
By Philip Tetlock and Dan Gardner
Authors Philip Tetlock and Dan Gardner discuss how we can make more accurate predictions...
By Eddie Yoon
Who are the people who really buy into your brand? Author Eddie Yoon explains...
Expert Interviews (20)
Shifting Your Strategy From Products to Customers
In this interview, Niraj Dawar takes a fresh look at why we should shift...
In this interview, Ty Montague introduces his concept of "story doing," and explains how...
Playing to Win
In this interview, Roger Martin explains how making the right choices helps you develop...
To Sell is Human
In this interview, Daniel Pink explains how we’re all in the business of selling...
The Connected Company
In this interview, Dave Gray explains how your organization can respond effectively to the...
The Apple Experience
In this interview Carmine Gallo shares his observations on "the Apple experience" and explains...
The IKEA Edge
In this interview, Anders Dahlvig outlines how IKEA has continued to thrive in good...
Find Your Next
In this interview, Andrea Kates tells us how we can gain a competitive edge...
The Essential Advantage
In this interview, author and consultant Cesare Mainardi explains how putting your core capabilities...
Employees First, Customers Second
Vineet Nayar, CEO of HCL Technologies, tells us how he transformed the company by...
Find out how the right kind of speed can help your business do better...
Getting Green Done
Find out what businesses can and should be doing to help combat climate change.
Corporate Social Responsibility
Learn what corporate social responsibility really means, who's doing it and why as Professor...
Learn about Six Sigma, a set of management practices developed to radically improve quality.
In this interview, Oded Shenkar tells us how imitation in the business world can...
In this interview, Rich Horwath outlines how you can create and communicate a robust...
The Scorecard Solution
Dan E. King
Learn how to determine your organization's true capabilities and limitations, and to assess its...
In this podcast, Wayne Visser explains how a spaceship economy can be the leading...
Fast Cultural Change
Martina Nieswandt explains how bringing middle managers right into the heart of cultural change...
The First Mile
Scott D. Anthony
In this Expert Interview, Scott D. Anthony outlines the questions you should ask as...