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Bringing Your Brand to Life

Brands like Zappos®, Amazon® and Apple® are household names. As such, they enjoy the kind of exposure, respect, and recognition that othe...

Change Your Perspective and Think Strategically

Clearly, leaders need to be able to think strategically in order to lead effectively. But what does “strategic thinking” actuall...

Boost Productivity Through Simplicity

Life can be complex, but I am prone to complicating things. I tell myself to keep it simple, but I come up with all manner of scenarios and ...

Using Checklists to Manage Change

If you’ve ever led people through a large-scale change initiative, then you already know how overwhelming and complex it can be. In Th...