The Apple Experience

Expert Interview With Carmine Gallo (31 minutes)


Anders Dahlvig

In this interview, Rachel Salaman interviews Carmine Gallo, author of "The Apple Experience."

During this interview, he:

  • Explains what's behind Apple's great customer loyalty.
  • Highlights techniques that can help you build customer loyalty in any industry.
  • Talks about how you can build loyalty by getting inspiration in unlikely places.




Mind Tools Club Expert Interviews are in-depth interviews with world experts in key areas of management and personal development. They're available as podcast interviews on your PC or iPod/MP3 player, and as transcripts.

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