
Make the most of your conference attendance.
© iStockphoto
Conferences and trade shows are popular ways of marketing your products and attract attention to your business. They're also great places to expose your organization to key people in your industry.
Do you ever attend conferences for your company? If so, you know that the impression you make on others can stay with them for a long time. That's precisely why you should prepare for a conference carefully - before you attend.
Your role at a conference can vary. You may be an attendee, you may have a company booth to exhibit products or services, or you may even be a speaker. Regardless of your involvement, you must do a lot more than simply show up and wait for new business opportunities to come to you.
With careful planning, you can get the most out of your investment in the conference, and make the most out of every potential business opportunity. So make sure you...
Mind Tools members, click here.
Join now for just $1, first month

Get training, help and ideas to boost your career: the Mind Tools Club gives you much, much more than you get here on the basic Mind Tools site.
And if you join before midnight on May 9th, we'll also give you a FREE copy of our Future-Proof Your Career workbook.
Join the Mind Tools Club before midnight, May 9th, and get our Future-Proof Your Career workbook (worth US$19.99) for FREE.
Learn on the move with the free Mind Tools iPhone, iPad and Android Apps. Short bursts of business training ideal for busy people.